Adena
Adena is a modern fragrance brand defined by minimal form and a focus on sensory experience. The brand introduces two scents: Calm, a grounding signature, and Zest, a bright, energetic expression. The brand explores emotional duality through these two fragrances.
Year
2025
Services
Brand Identity
Packaging
Digital Assets
Details of the visual identity and packaging are the result of intentional art direction. The glass bottle, crowned with a limestone sphere, balances geometry and materiality for a refined, tactile presence. Packaging distinguishes the scents through subtle abstraction, using deep blue and a delicate floral mark for Calm, and bold yellow woth prints of meadow elements for Zest. Typography and materials were chosen to convey timeless elegance where simplicity meets nuance.